Brows Services by Impressive Brows

Permanent makeup or cosmetic tattooing is a cosmetic technique which employs tattoos as a means of producing designs that resemble makeup, such as makeup used on brows, lips, and eyeliner.  It is similar to body tattooing, except permanent makeup uses pigment that is designed to fade and is injected at a shallower skin depth than body tattooing.

• Wake up with brows you love!
• Reduce your daily makeup routine.
• Smudge-proof. Doesn't come off with rubbing, sweating, raining, or crying.
• Holds up in Florida humidity.
• Fuller thicker shape.
• Look great 24/7.
• Professional look everyday.
• Correct imperfections or hair loss.
• More youthful look.
• Confidence.
• More compliments.

Permanent eyebrow procedures—like microblading, powder brows, nano brows, or combination techniques—are incredibly popular because brows frame the face and dramatically impact overall appearance. Clients seek fuller, defined, symmetrical brows that look natural and effortless.  Here are the most common types of people who choose us at Impressive Brows:

The #1 reason clients come in—years of over-tweezing (especially from the '90s/'00s thin-brow trend), genetics, aging, or hormonal changes have left brows patchy, uneven, or barely there.

• They want to restore what was lost and achieve fuller, more youthful-looking brows without daily filling.
• Common for clients in their 30s–60s+ as natural thinning accelerates with age.

Executives, teachers, healthcare workers, entrepreneurs, or parents who want to look put-together instantly.

• No more rushed morning brow routines—wake up with perfectly shaped, defined brows that stay flawless through long days, meetings, or chaos.
• They love the time-saving convenience (often saving 10–15 minutes daily) and low-maintenance appeal.

A rapidly growing group, including baby boomers and retirees seeking subtle, natural enhancements.

• Address age-related fading, thinning, or loss of brow definition; counter vision challenges or hand steadiness issues that make pencil application difficult.
• Powder brows or soft combination techniques are favorites for a soft, filled-in look that boosts confidence without looking "done."

Gym-goers, runners, yogis, swimmers, or anyone who sweats a lot and finds traditional brow makeup smears or fades quickly.

• Brows stay sharp and intact during workouts, outdoor activities, or humid Florida days—no smudging, no touch-ups needed.

Clients with uneven brows, gaps from scarring, light/fine hairs that disappear, or who simply want more definition and symmetry.

• Ideal for a "your-brows-but-better" look—subtle hair-like strokes (microblading/nano) for realism or soft powder for filled-in polish.
• Many want the effortless "no-makeup makeup" vibe that enhances features naturally.

Those dealing with alopecia, trichotillomania, post-chemotherapy brow loss, thyroid issues, or other conditions causing sparse or missing brows.

• Permanent brows provide a restorative, confidence-boosting solution when regrowth isn't possible or reliable.

Quick Demographics Snapshot

• Gender: Mostly women (80%+), but men are increasingly common for grooming and confidence.
• Age Range: Broad—18–65+, with peaks in 25–44 (trend-driven, fuller looks) and 45+ (restorative, practical benefits).
• Top Motivations: Fix over-plucking/thinning, save time, boost confidence, achieve natural-looking fullness, and enjoy sweat-proof, long-lasting results (1–3 years with touch-ups).

At Impressive Brows, we specialize in customized, natural-looking eyebrow enhancements that suit your unique features, skin type, and lifestyle. The best candidates are healthy (see our contraindications FAQ), realistic about results, and committed to proper aftercare for optimal retention.

Permanent makeup (also known as cosmetic tattooing, microblading, etc.) is a minimally invasive procedure, but it's not suitable for everyone due to risks like infection, poor healing, pigment rejection, excessive bleeding, allergic reactions, or other complications.

These conditions usually make someone ineligible without exception, as the risks outweigh potential benefits:

• Pregnant or nursing women — Avoid due to hormonal changes increasing infection risk, potential unknown effects of pigments/chemicals on the fetus or infant (via bloodstream or breast milk), and altered healing.
• Minors under 18 — Not performed (legal and safety reasons).
• Pacemakers, defibrillators, or major heart conditions — Risk of interference or infection complications.
• Hemophilia or severe blood clotting disorders — Excessive bleeding risk.
• Active skin infections, cancer, or transmittable blood conditions (e.g., HIV, Hepatitis in active phase) — High infection/transmission risk.
• Severe/untreated autoimmune diseases (e.g., uncontrolled Lupus) — Impaired healing and higher complication rates.

Consult your physician and provide written clearance if you have:

• Chemotherapy or recent cancer treatment — Weakened immune system and healing issues.
• Diabetes (especially uncontrolled) — Slower healing and higher infection risk.
• Epilepsy or seizure disorders — Potential trigger from stress/pain.
• Thyroid conditions — May affect healing or medication interactions.
• Glaucoma — Increased eye-related risks (especially for eyeliner procedures).
• Organ transplants or immunosuppressive therapy — Higher infection susceptibility.
• Autoimmune conditions (e.g., Lupus, if stable) — Variable healing responses.

These may lead to suboptimal results, higher risks, or need special precautions (e.g., antivirals, no numbing agents):

• Allergies to lidocaine, epinephrine, metals, pigments/colors, or topical anesthetics — Risk of severe allergic reactions; patch testing may be needed, or procedure without numbing.
• Blood thinners/anticoagulants (e.g., aspirin, Coumadin, Eliquis, etc., including some supplements like fish oil) — Increased bleeding, bruising, pigment migration/loss, and infection risk; may require stopping meds (with doctor approval).
• Prone to cold sores (Herpes simplex) — Procedure can trigger outbreaks; prophylactic antiviral medication often required.
• Shingles (Herpes zoster) history — Wait several months after full healing; procedure may potentially reactivate the virus in some cases.
• Chronic skin conditions in/near treatment area (e.g., eczema, dermatitis, rosacea, psoriasis, severe acne, or active rashes) — Poor results, irritation, or delayed healing.
• Keloid or hypertrophic scarring tendency — Higher risk of raised scars; patch test may be considered.
• Very oily skin — Can cause faster pigment fading or uneven retention.
• Prone to hyperpigmentation or post-inflammatory changes — May result in uneven color or darkening.
• Sun-damaged or very thin/mature skin — Compromised healing and pigment hold.
• Recent Accutane (isotretinoin) — Wait at least 6–12 months after stopping, as it affects skin fragility and healing.

Always disclose your full medical history, medications, and any concerns during consultation. A reputable artist will prioritize safety and may refuse service if risks are too high. If you're unsure about any condition, consult your doctor first—they can provide personalized advice or clearance.

Permanent makeup fades over time so there is some maintenance.  In general, you should expect a 6-week touch-up because it will likely fade the first session and then a refresh touch-up every year.  

Depends.  We use numbing cream to minimize the discomfort, but there still might be a little sting.  Everybody makes it through.  Many clients fall asleep during the procedure.

Expect 2 hours.  Expect the students to be slower than the masters.

We specialize in permanent makeup for brows, lips, eyeliner, and scalp with over 25,000 clients in 2 locations in 9 years so you know you are in good hands. We have a ton of pictures of previous clients for you to view.  Your outcome represents our company so you know you will get our best. 

We will do our best to give your great brows; however, there are no guarantees in permanent makeup.  No permanent makeup artists can guarantee results. How skin reacts to PMU is different for everyone and many factors are to be taken into consideration, such as how well clients care for their brows, skin type, age, scarring, diet, stress levels, facial products used, and medications, all play a key role in how the pigment will hold, which is why it is important to know that more than one touch-up may be required.  We can guarantee that your face is important to us and that we will act in accordance with our experience and expertise to give you our absolute best. We can guarantee that we will strive to make you satisfied and content every time, but there are no guarantees in this industry.  

Wrong expectations are a big reason for client dissatisfaction.  It is important to have the right expectations when you get permanent makeup.   Permanent makeup is a process and you should not expect your brows to be perfect after the first procedure.  

1) You should expect to get a 6-week touch-up because:

- Brows usually heal light, very light,  or like it didn't take the first time.  

- You may need color and shape corrections.

- It is difficult to tell how a client's skin will heal the first time. There are a wide variety of results that can happen for each client.  Your friend's skin may have healed perfectly, but your results can be very different.

- Touch-ups help extend the life of the brows and the time until the next refresh touch-up.

2) After your 6-week touch-up, you should expect to get a refresh touch-up every 1-3 years because pigments are designed to fade over time to allow you to make changes over time as your style may change.

Tips for getting the best results

- Communicate Clearly - You probably know what style you like and that needs to be communicated to the tech.  Techs see a lot of clients and everybody has an idea of what they like and what is beautiful.  Do you best to communicate the style you want.  You might want to bring your favorite brow pencil or photos that would help the tech understand your personal style.

- Shape - Our techs will consult with you to figure out want shape you want your brows then they will pencil draw the brows for your approval.  Make sure the pencil drawing is what you want before doing the procedure.  Don't approve something you don't like.

- Aftercare - For best results, be sure to follow best practices for aftercare, including using the healing cream we provide, minimizing the sun, and no swimming for a couple weeks.

- Be patient. Wait for the 6 weeks of healing to finish.  

- Stick with the process.  It normally takes one or more touch-ups to get the results you want.  It is perfectly normal.  Don't expect the first session to be perfect.  Clients that stick with the process usually end up with results they like.

Most clients new to permanent makeup have genuine concerns about the risk level - after all, it is their face!  Although their concerns are valid, if done properly, permanent makeup is not as risky as people think. And we've done over 25,000 brows at multiple locations so you know you are in good hands.  Follow these 3 steps for great results:

• 1) Proper consultation - We will consult with you to find out what brows you want then pre-draw the brows with a pencil for your approval, so you know what they are going to look like before the procedure.  After the procedure, take time make sure you like the brows.  If there is something we need to adjust, let us know. 
• 2) Proper aftercare - Follow our aftercare procedures.  This will insure you have the best results. 
• 3) Expect to come back for your 6-week touchup.  Don't expect your brows to be perfect after the first procedure.  Permanent makeup often heals faded, patchy, or slightly unsymmetrical and clients need a touchup to fine tune their brows. 

We can blend most colors depending on your needs.  We will consult with you before the procedure to figure out what works best with you.  We use dark brown instead of black pigment since black tends to turn a little greenish over time.  For greying, white hair, or blondes, we usually recommend taupe.  

Permanent makeup is a process not a one time event.  

6-Week Touch-up - You should expect to get a 6-week touchup since the brows will heal light, patchy, or like the pigment didn't take.  The 6-week touchup is also helpful for extending the length of the procedure, fine tuning the shape and color, and finalizing the look.  You may need to get more than 1 touchup.

Refresh Touch-ups - After the 6-week touchup, it is common to get a refresh touchup every 1-2 years because the pigment fades over time.  Results vary for each person.

Note: There are no guarantees in permanent makeup.  It works for most, but some skin doesn't retain the pigment well. 

Depends. In general, we usually do touchups for first time clients that just need a color refresh.  If you need shape correction, we would need to see your brows in person.  Call or text 727-213-8811 to get current pricing and/or book a new client touchup or free consultation.

Depends.  We do minor corrections.  You can text a photo to 727-213-8811 so we can decide if you are eligible.   We may need you to come in for a consultation so we can take a look face to face.

Brows take 6 weeks to heal properly.  Most of the big changes occur in the first 3 weeks. Read more about the aftercare below. 

Our clients never have any issues with driving afterwards.  It's usually irritated, but not swollen much.

No, but some clients prefer to have a couple days off right after.  The brows can be very dark and a little irritated.  Also you need to keep them clean for at least a week so if you work in a dirty environment, you may want to do them when you can take a few days off.

We generally recommend waiting until after big events to get permanent makeup.  Healing can be light, patchy, or slightly unsymmetrical after the first procedure and you will most likely need to do a 6-week touchup to fine tune them to how you want them.  That being said, you can use makeup after a couple weeks if needed.

We require you to be at least 18 years old.  Although tattooing is harder on older skin, there is no upper age limit.